Privacy Policy
Last updated: Nov 11, 2026
This Privacy Policy explains how Janiva Digital Marketing Inc (“we,” “us,” “our”) collects, uses, and shares information when you visit hiddenrev.com, take our assessment at score.hiddenrev.com, or submit your details on our landing pages. We’re based in Canada and many of our clients are in the United States.
1) What we collect
Contact details you provide: first name and email address (e.g., when you take our assessment, download a resource, join a waitlist, or request information).
Assessment answers: your answers to our assessment questions, plus business details you choose to share, such as your type of business and approximate annual revenue.
Site activity and advertising data: cookies and similar technologies, including the Meta Pixel, collect information such as the pages you visit, your browser and device details, and your IP address. We use this to understand how our site is used and to measure our ads (see Section 4).
We do not collect payment information on hiddenrev.com. If you purchase, payment is handled by HubSpot Payments (see Section 5).
2) How we use your information
Send what you requested and follow up by email.
Share relevant tips, updates, and invitations (you can unsubscribe any time).
Improve our pages, offers, and emails (e.g., which topics people read most).
Comply with legal, security, and fraud-prevention requirements.
- Measure how our ads on Facebook and Instagram perform, and show our ads to people who’ve visited our site.
3) Legal bases (Canada & U.S.)
Consent: you provide your information and agree we can email you.
Legitimate interests: operating and improving our services in ways that respect your privacy.
You can withdraw consent at any time (see Section 9).
4) Cookies, advertising, and the Meta Pixel
We use cookies and similar technologies to make our site work, understand how it’s used, and measure our advertising. For the full list, see our Cookie Policy.
Meta Pixel. We use the Meta Pixel, a tool from Meta Platforms, Inc., on some pages, including our assessment at score.hiddenrev.com. It uses cookies, pixels, and similar technologies to collect or receive information from our site, such as your IP address, browser details, and the pages you visit. Meta uses this information to measure our Facebook and Instagram ads and to help show our ads to people who’ve visited our site. Meta handles this information under its own Privacy Policy.
When you submit our assessment, we may send your email address to Meta in hashed (scrambled) form to measure ad results.
Your choices about ads. You can opt out of interest-based ads from Meta in your Facebook ad preferences, and from many other ad companies at aboutads.info/choices. You can also block or delete cookies in your browser settings, or set your choices on our Opt-out Preferences page. Blocking cookies may affect how the site works.
5) Payments handled by HubSpot
We don’t collect or store payment card data on hiddenrev.com. If you buy from us, your payment is processed by HubSpot Payments, which collects your billing details directly. Your payment data is governed by HubSpot’s terms and privacy practices.
6) Sharing your information
We share personal information only with:
Service providers who support our business (e.g., HubSpot for forms, email, CRM, and payments, and ScoreApp for our assessment). They can use your information only to provide services to us and must protect it.
Advertising partners: Meta receives information through the Meta Pixel, as described in Section 4.
Legal and safety: if required by law or to protect our rights or those of others.
We do not sell personal information for money.
7) International transfers
Your information may be processed in the United States and other locations where our service providers operate. We take steps to protect your information consistent with applicable laws (including Canada’s PIPEDA).
8) Data retention
We keep your contact details while we have an ongoing relationship or business need (for example, to send what you asked for), then delete or anonymize within a reasonable period.
9) Your choices & rights
Unsubscribe: every marketing email includes an opt-out link.
Access/Update/Correct: email us to review or correct your information.
Withdraw consent: you can withdraw consent to marketing any time.
California & other U.S. state residents: Depending on your state, you may have rights to access, delete, or correct your personal information and to opt out of “sale” or “sharing” (as defined by law). We don’t sell personal information for money. However, our use of the Meta Pixel for advertising may count as “sharing” for cross-context behavioral advertising under some state laws. You can opt out using the options in Section 12.
10) Security
We use reasonable administrative, technical, and physical safeguards appropriate to the sensitivity of the information we collect. No system is 100% secure; if an incident occurs, we’ll act responsibly and consistent with applicable laws.
11) Children
Our site and services aren’t directed to children under 13, and we don’t knowingly collect personal information from them.
12) State requests: “Do Not Sell or Share”
We don’t sell personal information for money. Our use of the Meta Pixel may count as “sharing” under some U.S. state laws. To opt out of sharing, or to make another privacy request, you may:
Use the form on our Opt-out Preferences page; or
Email privacy@hiddenrev.com with the subject “Do Not Sell or Share Request” and include your full name, state of residence, and the email address you used with us.
We honor Global Privacy Control signals on hiddenrev.com. We’ll verify your request and respond as required by law. Authorized agents may submit requests with proof of authority and the consumer’s verifiable information.
13) Changes to this policy
We may update this Policy from time to time. We’ll post the new date at the top when we do. Material changes may be highlighted on this page or via email where appropriate.
14) Contact us
Janiva Digital Marketing Inc
15 Park St E
Dundas, ON L9H 1C9 Canada
Email: privacy@hiddenrev.com